WRS | Practice Areas

Advertising and Communications

Branding and Positioning

Consumer Awareness, Image, Usage (AIU)

Corporate/Public Affairs

Crisis Management

Customer Satisfaction

Donor and Non-profit Organizations

Economic Impact

Employee Satisfaction

Feasibility Analysis

Product/Service Development

Reputation Management

Crisis Management

Almost by definition, crises occur at the most inopportune times. An organization can become defined by the way it handles a crisis. WRS has developed a proactive crisis management practice area that helps clients develop the most appropriate contingency plans, both for crisis prevention and crisis intervention. Our comprehensive toolkit, designed to preserve a firm's reputation and credibility, is developed and perfected based on audience reaction and feedback to different "what-if" scenarios.

WRS's techniques and programs have successfully enabled our clients to respond to crises of substantial magnitude through our research-based analysis and structured reporting. We assist in addressing our clients' most important issues:

What are stakeholder expectations in a crisis like this?
Do we know our roles and responsibilities?
Do we have a decision tree and contingency plans?
Can we develop/refine our messaging?


			The Principals at WRS have consulted to influential associations, foreign governments, political leaders, and over 100 of the current Fortune 500 corporations. Terms of Use \| Privacy Policy \| © 2006 WRS